Business Management (AS)

Business Management (AS) Courses

• •  

  • Code

  • Course

  • Credits

• • ACC 101

  • Accounting I

  • 3
  This is an introductory course in accounting with the emphasis on the basic accounting cycle, management use of accounting data, construction and analysis of financial statements, and valuation of assets. Placement at ENG 101 level strongly recommended.
• • ACC 102

  • Accounting II

  • 3
  Topics included in this course are books of original entry, analysis of assets and liabilities, negotiable instruments, and an introduction to partnership and corporate accounting. Prerequisite: ACC 101.
• • BUS 101

  • Fundamentals of Business

  • 3
  The role, growth, structure, and functional organization of modern business in the U.S. economy is explored. Comparative economic systems, forms of business, sole proprietorships, partnerships, corporations, and the management, marketing, and financing of business organizations are covered. Opportunities in the business field are examined throughout the course. Students will be expected to complete outside research as a course requirement. Placement at ENG 101 level strongly recommended.
• • BUS 202

  • Principles of Customer Service

  • 3
  This course examines the principles of customer service and their significance in a service-driven economy. Topics covered include: The Service Strategy, The Customer: Internal & External; Customers’ Wants & Needs; Communicating Customer Service; Profiles of Successful Companies; Service People-Motivation, Commitment, and Reward. Placement at ENG 101 level strongly recommended.
• • BUS 204

  • Human Relations in Organizations

  • 3
  This course analyzes various styles of management, organizational systems and organizational processes. Students will develop skills in effective decision-making, examining conflict and conflict resolution, and recognizing suitable management and leadership styles. Placement at ENG 101 level strongly advised. Prerequisite: BUS 101.
• • BUS 211

  • International Business

  • 3
  This course provides an historical background and discussion of theoretical foundations of international business. Analysis of international institutions and factors that influence commercial activities among nations and the operation of firms are included. Placement at ENG 101 level strongly recommended. Prerequisite BUS 101.
• • BUS 220

  • Business Ethics

  • 3
  An introductory course in business ethics focusing on what business relationships are and ought to be with the various constituencies in which business operates. Through the use of case analysis, the student will develop a means of arriving at decisions that he or she can feel are “right,” “proper,” and “just.” Prerequisite: ENG 101.
• • ECO 201

  • Microeconomics

  • 3
  In this course, students study the basic principles of microeconomics including economic theory related to the operation of business firms. Topics include supply, demand, price determination, production costs, competition, resource markets, and international trade. Students will explore market structures, associated pricing power, and cost structures. Students will also evaluate investments and business strategies, the role of antitrust law, market failures, and government regulation.
• • ECO 202

  • Macroeconomics

  • 3
  In this course, students study the basic principles of macroeconomics including economic indicators related to production/consumption outlooks and expectations. Topics include supply and demand, the business cycle, the public sector, and the global economy. Students will evaluate the U.S. economy, money and banking systems, as well as fiscal and monetary policy. Unemployment, price stability, inflation, growth theory, international trade, and U.S. & global poverty will also be examined.
• • FIN 202

  • Health Care Finance

  • 3
  The course focuses on health care finance as practiced within health care organizations, such as, hospitals, physician practices, clinics, home health agencies and managed care organizations. It covers the principles and applications of accounting and financial management. The course is organized around three critical elements: 1) the use of accounting information for decision making, 2) as a business the health care industry has some critical differences from other industries; and 3) the principles of economics are the conceptual basis for decision making.
• • FIN 215

  • Investments

  • 3
  This course is a comprehensive study of investments and investment markets, including stocks, bonds, mutual funds, capital markets and investment companies. Topics covered include the relationship between risk and return, investment analysis and valuation, efficient markets and diversification. Prerequisite: ACC 101.
• • FIN 320

  • Principles of Finance

  • 3
  This course examines concepts and methods of financial analysis used by managers. Topics covered include financial statement analysis, working capital management, capital markets, time value of money and rates of return. Students will gain an understanding of the types of financial decisions facing organizations and their effect on key financial statements such as the balance sheet, income statement, and cash flow statement. Students will apply their knowledge in the identification, analysis, and solution of financial problems facing a business as presented through case studies and/or project scenarios.
  
  Prerequisites: ACC102, MAT103 (or above)
  
• • MGT 201

  • Principles of Management

  • 3
  An introductory course covering the general topics of planning, organizing, directing and controlling. Included are the historic developments of management as a separate discipline within organizations, the changing scope and styles of management, and the application of management principles in the business environment. Prerequisite: BUS 101.
• • MGT 202

  • Sales Management

  • 3
  This course looks at sales as a profession. Covers topics such as: sales as part of the marketing mix, buyer behavior, selling as a function from prospecting to closing the sale, ethical issues in selling, the external environment of selling and sales management, and management of the sales force including compensation policies and training. Prerequisites: ENG 101 and BUS 101.
• • MGT 203

  • Human Resources Management

  • 3
  A study of the applied approach to human resource management and administration. Emphasis is placed on policy analysis, current practices, future trends, and legal requirements of recruiting, selecting, training, developing, compensating, evaluating and disciplining employees. Also included are changing demographics of the workforce, ethics in human resources management, and other current issues. Requires research on selected topics. Prerequisite: ENG 101.
• • MGT 230

  • Entrepreneurship and Small Business Management

  • 3
  This course provides an overview of the process of conceiving, launching, and operating a new venture. Focus will be on building proficiency in the basic tools of planning, finance, marketing, operations, and staffing necessary to start, manage and build a sustainable small business. Common problems in managing a small business will be assessed. Throughout the course, students will be developing a new venture business plan. Prerequisite: BUS 101 or MGT 201.
• • MGT 235

  • Financing a Small Business

  • 3
  This course provides an introduction to the financing and financial management of small business enterprises from start- up to ongoing sustainable operations. Topics include the financing of new ventures; working capital and cash flow management; financial statement and ratio analysis; financing the ongoing business and future growth; financial structure and leverage; valuation methods; and the importance of financial management controls. The role of venture capitalists, angels and other investors; sources of debt, financing; and available funding from federal, state and regional agencies will be explored. Prerequisite: ACC 101.
• • MGT 330

  • Managerial Communication

  • 3
  Effective communication is a critical skill for managers to possess. Studies indicate that managers spend between 75- 90% of their time communicating. This demonstrates the need for students to improve their written and oral communication skills. This course is designed to provide students with a comprehensive view of formal and informal communications. Students will learn the role of communication in the internal and external business environment and how best to communicate with all levels within the organization. Prerequisite: ENG 102.
• • MKT 201

  • Principles of Advertising

  • 3
  This course is a study of basic advertising principles, physical construction of the advertisement, and organization of the advertising business. The course includes a study of advertising media including newspapers, magazines, radio, point-of-sale displays, and outdoor advertising, together with criteria for evaluating the effectiveness of current advertising. Prerequisite: ENG 101.
• • MKT 202

  • Principles of Marketing

  • 3
  This course aims to introduce the theories and concepts of marketing to enhance students’ analytical thinking ability and widen their conceptualization skills. Students will review, analyze, and discuss case studies and real-world models. This course introduces students to the world of marketing, consumer behavior theory and marketing strategy/development against a backdrop of increasing globalization and consumer sophistication. The course will examine theories and practices of market analysis, brand communication, and marketing mix management. Prerequisite: ENG 101.
• • MKT 330

  • Social Media Marketing

  • 3
  Social Media Marketing (SMM) is the action of creating content to promote your business and products on various social media platforms. SMM is one of the fastest-growing industries and is a vital skill set for managers in any discipline. Students will learn how to meet their target audience on various social media platforms. Students will develop social media and mobile marketing plans based on the evaluation of an organization’s vision, mission, goals, target market, and budget. Students will also create a digital personal brand to leverage their skills and talents to attract employers. Prerequisite: ENG 102; MGT 201 & MKT 301 strongly recommended.
• • MAT 107

  • Statistics

  • 3
  Introduces the student to the fundamentals of mathematical statistics. Topics include frequency distributions, measures of central tendency, measures of dispersion, probability, sampling distributions, problems with normal and t-distributions, confidence intervals, and hypothesis testing. Students will be required to complete homework assignments using a web-based computer program. Prerequisite: Beginning Algebra MAT 097 or Equivalent or Permission of Instructor.