Entrepreneurship

Entrepreneurship Courses

• •  

  • Code

  • Course

  • Credits

• • ACC 101

  • Accounting I

  • 3
  This is an introductory course in accounting with the emphasis on the basic accounting cycle, management use of accounting data, construction and analysis of financial statements, and valuation of assets. Placement at ENG 101 level strongly recommended.
• • BUS 101

  • Fundamentals of Business

  • 3
  The role, growth, structure, and functional organization of modern business in the U.S. economy is explored. Comparative economic systems, forms of business, sole proprietorships, partnerships, corporations, and the management, marketing, and financing of business organizations are covered. Opportunities in the business field are examined throughout the course. Students will be expected to complete outside research as a course requirement. Placement at ENG 101 level strongly recommended.
• • BUS 202

  • Principles of Customer Service

  • 3
  This course examines the principles of customer service and their significance in a service-driven economy. Topics covered include: The Service Strategy, The Customer: Internal & External; Customers’ Wants & Needs; Communicating Customer Service; Profiles of Successful Companies; Service People-Motivation, Commitment, and Reward. Placement at ENG 101 level strongly recommended.
• • BUS 220

  • Business Ethics

  • 3
  An introductory course in business ethics focusing on what business relationships are and ought to be with the various constituencies in which business operates. Through the use of case analysis, the student will develop a means of arriving at decisions that he or she can feel are “right,” “proper,” and “just.” Prerequisite: ENG 101.
• • ECO 201

  • Microeconomics

  • 3
  In this course, students study the basic principles of microeconomics including economic theory related to the operation of business firms. Topics include supply, demand, price determination, production costs, competition, resource markets, and international trade. Students will explore market structures, associated pricing power, and cost structures. Students will also evaluate investments and business strategies, the role of antitrust law, market failures, and government regulation.
• • MGT 203

  • Human Resources Management

  • 3
  A study of the applied approach to human resource management and administration. Emphasis is placed on policy analysis, current practices, future trends, and legal requirements of recruiting, selecting, training, developing, compensating, evaluating and disciplining employees. Also included are changing demographics of the workforce, ethics in human resources management, and other current issues. Requires research on selected topics. Prerequisite: ENG 101.
• • MGT 230

  • Entrepreneurship and Small Business Management

  • 3
  This course provides an overview of the process of conceiving, launching, and operating a new venture. Focus will be on building proficiency in the basic tools of planning, finance, marketing, operations, and staffing necessary to start, manage and build a sustainable small business. Common problems in managing a small business will be assessed. Throughout the course, students will be developing a new venture business plan. Prerequisite: BUS 101 or MGT 201.
• • MGT 235

  • Financing a Small Business

  • 3
  This course provides an introduction to the financing and financial management of small business enterprises from start- up to ongoing sustainable operations. Topics include the financing of new ventures; working capital and cash flow management; financial statement and ratio analysis; financing the ongoing business and future growth; financial structure and leverage; valuation methods; and the importance of financial management controls. The role of venture capitalists, angels and other investors; sources of debt, financing; and available funding from federal, state and regional agencies will be explored. Prerequisite: ACC 101.
• • MKT 202

  • Principles of Marketing

  • 3
  This course aims to introduce the theories and concepts of marketing to enhance students’ analytical thinking ability and widen their conceptualization skills. Students will review, analyze, and discuss case studies and real-world models. This course introduces students to the world of marketing, consumer behavior theory and marketing strategy/development against a backdrop of increasing globalization and consumer sophistication. The course will examine theories and practices of market analysis, brand communication, and marketing mix management. Prerequisite: ENG 101.